Colors and Productivity 2017: How to Improve Your Business with Commercial Painting Services

You landed on this page because you are wanting a big change, you want to initiate a positive change in the workplace, transforming a boring, dull and uninspiring workplace into an inspiring, motivating and pleasant environment, and this can be done by hiring the services of a commercial painting contractor. But how can you convince your boss to agree to your suggestion? Your boss may think that the current working environment is still stimulating for creativity and productivity, but enlightening your boss about the real picture and description of your workplace will enlighten his mind, letting him realize the inadequate lighting and bland walls can negatively impact an employee’s engagement, morale and productivity. Surely, your suggestion will be considered and appreciated because changing the colors or decorating style may actually allow an engaged and relaxed working environment rather than feeling tired or bored.

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The psychology of color or chromatology has long been used by companies for years to improve the reactions and moods of their employees and customers, and in return improving their business goals. Depending on the nature of your business, choosing different colors helps in achieving different things, and selecting the right color combination in the workplace promotes productivity, improving customer experience and thereby supporting and increasing sales. There is one study showing the impact of colors on marketing, and the result shows that ninety percent of snap judgements highly depend on the products’ packaging and branding. How do you determine the best color for your business or product? Among the other colors, red appears to be the closest color to the viewers with different products displayed on a stand as it stands out and can grab a customer’s attention easily. Color red brings different physical effects to the body such as increased blood pressure, increased heart rate, increased appetite, and giving an illusion that time is passing quickly than it is. If you want to highlight a particular message such as a “call to action” button, use red to highlight the information so it is noticed first and appears closer to the viewer.

Color blue stimulates the mind, with strong blues giving a clear thought and soft blues aiding in concentration and with calming effect. There are studies showing that blue rooms can improve the study capabilities of students as well as increase production line productivity. Color blue is commonly associated with feelings of dependability and trust, slowing heart rate and decreasing appetite. Yellow can improve your employees’ creativity and can give your customer a warm feeling about your product because it is often associated with fun, confidence, happiness, and optimism. Using green in your packaging provides an image of environmental consciousness, wealth and enviable.

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Published by Pisang Brown

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